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After answering a 258-question profile, some would-be customers are frustrated when they are not accepted for the matching process.About one in five people are rejected by the service for reasons including that the user is currently married or has been married more than four times, provides inconsistent answers in the profile, fails its "dysthymia scale", or is identified as possibly having "severe depression".Using Laurence Iannaccone's original idea that success of fundamentalist churches is explained by the high demands imposed on their members, Kanazawa hypothesizes that a similar self-selection mechanism is at work with e Harmony: "they select their members very carefully, and only admit those who are very committed (or desperate; if anyone who chooses to join e Harmony is truly desperate to get married, then it can potentially and partially explain why it produces such a high proportion of all marriages in the US)." Another factor suggested by Dan Ariely is the limited choice of partners offered, which may make the decision easier for some.If you are single and living in Oklahoma City and would like Pre-Dating to run a local speed dating event, please sign up below!
Satoshi Kanazawa said that part of the success of e Harmony can be explained by the high cost of entry in terms of the amount of time required to answer the initial questionnaire—over 18 hours, although other sources put the time to complete the relationship questionnaire at approximately one hour.
Users looking for a same-sex relationship will be matched on e Harmony's sister site,
When it began, e Harmony did not offer same-sex matches; it now offers them through a separate service, Compatible Partners.
In 2010, e Harmony settled a separate class-action lawsuit filed in California that alleged illegal discrimination based on sexual orientation.
The company, which did not admit wrongdoing, agreed to allow access to both its gay and straight dating sites with a single subscription, to display its gay dating services more prominently and to establish a settlement fund to pay people who can show they were harmed by the company's policies.